ASA begins oversight of new online behavioural advertising rules – OUT-LAW.com
“New UK rules governing the use of online behavioural advertising (OBA) have come into effect.”
OUT-LAW.com, 5th February 2013
Source: www.out-law.com
Category: advertising
Lorraine breaks rules on promotion – BBC News
“ITV show Lorraine broke rules by allowing Dannii Minogue to promote a milk product she had a commercial deal to endorse, Ofcom has ruled.”
BBC News, 4th February 2013
Source: www.bbc.co.uk
Asda cleared over ‘sexist’ Christmas ad despite more than 600 complaints – The Guardian
“The advertising watchdog has cleared Asda’s festive TV campaign featuring an exhausted mother doing all the work to make Christmas a success, despite more than 600 complaints it was offensive and sexist.”
The Guardian, 30th January 2013
Source: www.guardian.co.uk
Media law trends in 2013: what’s on the horizon – The Guardian
“From libel reform to ambush marketing, our experts highlight the key media law trends in 2013.”
The Guardian, 24th January 2013
Source: www.guardian.co.uk
E-cigarette company to launch TV advertising campaign – The Guardian
“An e-cigarette company is set to test the UK’s almost 50-year ban on promoting smoking on TV, with a controversial advertising campaign telling smokers of the virtues of puffing on a product that uses nicotine.”
The Guardian, 15th January 2013
Source: www.guardian.co.uk
ASA bans adverts over use of Jimmy Savile references – The Guardian
“The advertising watchdog has criticised a magazine and a clothing firm for attempting to drum up business by using images of the late Jimmy Savile in email campaigns, including one which features the disgraced ex-presenter wearing what appears to be underwear while smoking a cigar.”
The Guardian, 9th January 2013
Source: www.guardian.co.uk
ASA reprimands PPI text message firm – The Guardian
“Complaints about a company based in India which sent text messages about reclaiming payment protection insurance (PPI) and compensation for accidents have been upheld by the Advertising Standards Authority (ASA).”
The Guardian, 12th December 2012
Source: www.guardian.co.uk
SodaStream to seek legal advice after ad ban appeal fails – The Guardian
“SodaStream is to seek legal advice after failing to get its £11m ad campaign on UK television, with the regulator understood to have rejected its appeal against a ruling it ‘denigrates’ the bottled drinks industry.”
The Guardian, 4th December 2012
Source: www.guardian.co.uk
Supermarkets agree to prices and discounts code – BBC News
“Eight supermarkets have agreed to ensure that special offers and price promotions are fair. The Office of Fair Trading (OFT) has been investigating the way prices are displayed, advertised and promoted in stores.”
BBC News, 30th November 2012
Source: www.bbc.co.uk
‘Provocative’ Playboy lorry advert banned – Daily Telegraph
“An advert for Playboy featuring scantily clad women was banned after it appeared on the side of a lorry parked outside a hotel popular with the elderly in a seaside town.”
Daily Telegraph, 29th November 2012
Source: www.telegraph.co.uk
Online holiday site Kayak’s ‘distressing’ ad banned by ASA – The Guardian
“The advertising watchdog has banned a TV ad from online holiday site Kayak, after more than 400 complaints said it was distressing to those who have had brain tumours and surgery.”
The Guardian, 28th November 2012
Source: www.guardian.co.uk
SodaStream ‘black’ TV ad protests regulator’s ban on original campaign – The Guardian
“SodaStream is to air a TV advert, featuring just a black screen with white text, in protest at an 11th-hour decision by regulators to ban its planned £11m campaign after an objection that it ‘denigrated’ the bottled drinks industry.”
The Guardian, 28th November 2012
Source: www.guardian.co.uk
The Rugby Football Union v Consolidated Information Services Ltd (formerly Viagogo Ltd) (in liquidation) – WLR Daily
“When exercising its discretion as to whether to grant an order for the disclosure of information, which included the disclosure of personal data about identifiable individuals, the court was not confined to weighing the impact of the disclosure on the individuals concerned against the value to the claimant of obtaining the information, but was entitled have regard to other relevant factors including the strong public interest in allowing a claimant to vindicate his legal rights and whether the making of the order would deter similar wrongdoing in the future.”
WLR Daily, 21st November 2012
Source: www.iclr.co.uk
Online behavioural advertising transparency and opt out requirements to be set out in UK advertising rules – OUT-LAW.com
“Behavioural advertising networks will be subject to UK advertising rules from February next year, the advertising regulator has said.”
OUT-LAW.com, 22nd November 2012
Source: www.out-law.com
Pepsi criticised for competition fronted by Didier Drogba – The Guardian
“Pepsi has been criticised by the UK advertising watchdog for the way it ran a competition offering a prize of £500 an hour, after one disgruntled family was stripped of multiple wins after entering more than 11,000 times.”
The Guardian, 21st November 2012
Source: www.guardian.co.uk
Winfield v Secretary of State for Communities and Local Government – WLR Daily
“An applicant seeking deemed planning consent for ten years’ continual use of land for the display of advertisements would not satisfy the requisite conditions if, in the face of threatened enforcement action, he had removed and then reinstated advertisements. Such material breaks would negate continual use. Wooden posts or structures left on site on which the advertisements were placed did not constitute advertisements in themselves so as to satisfy the requisite time period for deemed consent.”
WLR Daily, 7th November 2012
Source: www.iclr.co.uk
Ad watchdog to launch crackdown on misleading internet ads – Daily Telegraph
“The advertising watchdog will launch a crackdown next year on businesses that run misleading internet ads that rip off consumers.”
Daily Telegraph, 27th October 2012
Source: www.telegraph.co.uk
Boots baby shampoo ad banned as less than 5% is organic – The Guardian
“A Boots ad for an ‘organic’ baby shampoo has been banned after a watchdog found that fewer than 5% of the ingredients in the product were natural.”
The Guardian, 17th October 2012
Source: www.guardian.co.uk
Company founded by Grant Shapps to be investigated by Advertising Standards Agency – Daily Telegraph
“A company founded by Conservative Party chairman Grant Shapps is being investigated over a claim that it misled users by including references to successful businessmen who did not exist.”
Daily Telegraph, 5th October 2012
Source: www.telegraph.co.uk
‘Wet with excitement’ Harvey Nichols advert cleared – Daily Telegraph
“An advert for a Harvey Nichols sale has escaped censure despite attracting 105 complaints that it pictured people who had apparently wet themselves with excitement.”
Daily Telegraph, 3rd October 2012
Source: www.telegraph.co.uk
