The dilemma of the deepfake: intellectual property and synthetic AI-generated content – Mills & Reeve
‘The use of AI to generate so-called “deepfakes” – artificial images of events that never happened, usually featuring the likeness of real people (most often celebrities) – has grown considerably in recent years. The use of AI-generated deepfakes by the President of France, Emmanuel Macron, at the start of the recent AI Action Summit in Paris has renewed press and public attention to the associated problems’
Mills & Reeve, 5th March 2025
Source: www.mills-reeve.com