Micro pig farm gets ad ban for pet that’s not so wee wee wee – The Guardian
“Cambridgeshire-based breeder made false claims its pigs would remain pint-sized, ASA rules.”
The Guardian, 18th August 2010
Source: www.guardian.co.uk
Category: advertising
ASA watchdog bans ‘offensive’ anti-terror hotline radio advert – The Guardian
“Britain’s eccentrics, recluses and misanthropes, you can relax. Ignoring neighbours and keeping your curtains permanently shut to the world outside might not win you many friends, but you’re no longer likely to be denounced as a possible terrorist.”
The Guardian, 11th August 2010
Source: www.guardian.co.uk
ASA clears Marie Stopes TV ad – The Guardian
“The advertising watchdog has cleared the first British television advert to offer advice on abortion services, despite almost 5,000 complaints.”
The Guardian, 4th August 2010
Source: www.guardian.co.uk
Google to allow trade marks as keywords across Europe – OUT-LAW.com
“Google will let companies use competitors’ trade marks as keywords to trigger search adverts in all European countries for the first time. The move will test the interpretation of a number of EU and national court rulings on the controversial practice.”
OUT-LAW.com, 4th August 2010
Source: www.out-law.com
Adverts for strippers ‘to be banned from Jobcentres’ – BBC News
“A ban on using Jobcentres to advertise for strippers and lapdancers is expected to be announced this week.”
BBC News, 1st August 2010
Source: www.bbc.co.uk
Paddy Power’s blind footballers ruled onside by ASA – The Guardian
“With a team of blind footballers who kick a cat into a tree, it seemed to have something to offend everybody. But one of the most complained-about adverts of all time was cleared today by the advertising watchdog.”
The Guardian, 21st July 2010
Source: www.guardian.co.uk
EasyJet founder wins Ryanair libel payout – The Independent
“EasyJet founder Sir Stelios Haji-Ioannou accepted undisclosed libel damages today over Ryanair advertisements which accused him of lying.”
The Independent, 15th July 2010
Source: www.independent.co.uk
Ryanair guilty of misleading ads – The Independent
“Ryanair has been reprimanded for misleading customers with low-fare offers.”
The Independent, 14th July 2010
Source: www.independent.co.uk
ASA bans Mafia Wars Facebook ad – The Guardian
“An ad that ran on Facebook promoting the online game Mafia Wars, which featured a photo of a sinister, hooded man holding a large knife, has been banned by the advertising watchdog.”
The Guardian, 14th July 2010
Source: www.guardian.co.uk
‘Shocking’ London Dungeon ad banned – The Guardian
“A digital poster for the London Dungeon featuring the sudden transformation of Queen Mary into a zombie-like character has been banned by the advertising watchdog watchdog for scaring children.”
The Guardian, 14th July 2010
Source: www.guardian.co.uk
Behavioural advertising is fair if users can opt out, says privacy watchdog – OUT-LAW.com
“There is nothing ‘intrinsically unfair’ about behavioural advertising but website operators should offer visitors the option of using their services without any activity being recorded, privacy watchdog the Information Commissioner has said.”
OUT-LAW.com, 7th July 2010
Source: www.out-law.com
Web-savvy lawyers stand to gain online – The Guardian
“Many solicitors have websites, but few are really capitalising on the web’s reach to attract, and keep, clients.”
The Guardian, 29th June 2010
Source: www.guardian.co.uk
ASA examines viewing patterns in video-on-demand adjudication – OUT-LAW.com
“Regulator the Advertising Standards Authority (ASA) has said that an ad which might have been unsuitable for children could be shown in an on-demand showing of a family programme because few children watched the show.”
OUT-LAW.com, 24th June 2010
Source: www.out-law.com
Ad watchdog clears Costa over Starbucks comparison – OUT-LAW.com
“Costa Coffee was entitled to make a claim that Starbucks drinkers preferred its coffee based on the results of a survey it carried out, regulator the Advertising Standards Authority (ASA) has ruled.”
OUT-LAW.com, 17th June 2010
Source: www.out-law.com
Ofcom will take over regulation of all participation TV – OUT-LAW.com
“Media and telecoms regulator Ofcom will take over the regulation of televised gambling, message board and dating services which earn revenue through premium rate phone lines from September.”
OUT-LAW.com, 11th June 2010
Source: www.out-law.com
First UK ad for abortion services draws 350 complaints – The Guardian
“ASA to assess criticism of TV campaign for sexual health charity Marie Stopes.”
The Guardian, 28th May 2010
Source: www.guardian.co.uk
L’Oréal SA and others v Bellure NV and others – WLR Daily
L’Oréal SA and others v Bellure NV and others [2010] EWCA Civ 535; [2010] WLR (D) 134
“The effect of the ruling of the Court of Justice of the European in L’Oréal SA v Bellure NVs (Case C-487/07) [2010] Bus LR 303 was that the use of comparative lists, whereby traders of smell-alike perfume products cited, for marketing purposes, the products in the market to which their own products smelt similar, was unlawful.”
WLR Daily, 24th May 2010
Source: www.lawreports.co.uk
Please note once a case has been reported in one of the ICLR series the corresponding WLR Daily summary is removed.
On-demand ads must be controlled, says regulator – OUT-LAW.com
“Advertisers and broadcasters must make sure that viewing of their adverts is as controlled on video-on-demand (VOD) services as it is when traditionally broadcast, advertising regulator the Advertising Standards Authority (ASA) has said.”
OUT-LAW.com, 20th May 2010
Source: www.out-law.com
ASA to investigate ‘offensive’ Paddy Power football TV ad – The Guardian
“The advertising regulator has received more than 400 complaints about an ad which shows sight-impaired footballers mistakenly kicking a cat.”
The Guardian, 11th May 2010
Source: www.guardian.co.uk
Marmite launches legal action against BNP – The Independent
“Marmite is beginning legal action against the British National Party after an image of a Marmite jar was used on a political broadcast without its permission, the company said today.”
The Independent, 22nd April 2010
Source: www.independent.co.uk
