Adverts claiming products are carbon neutral by using offsetting face UK ban – The Guardian

Posted May 16th, 2023 in advertising, climate change, consumer protection, news, standards by sally

‘Adverts that claim products are carbon neutral using offsets are to be banned by the UK’s advertising watchdog unless companies can prove they really work, the Guardian can reveal, as Gucci becomes the latest company to struggle with a high-profile environmental commitment based on offsetting.’

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The Guardian, 15th May 2023

Source: www.theguardian.com