E-cigarette ad banned over health claims – The Guardian

Posted March 12th, 2014 in advertising, health & safety, news, ombudsmen, smoking by sally

‘An advert for an e-cigarette brand has been banned after the advertising watchdog ruled that claims including that it was “the healthier smoking alternative” could not be substantiated.’

Full story

The Guardian, 12th March 2014

Source: www.guardian.co.uk