London Underground bans dating app ad featuring topless man, 58, for ‘ sexual objectification’ – Daily Telegraph

Posted December 17th, 2018 in advertising, gender, news by sally

‘An advert featuring a topless model in his fifties has been banned from the London Underground over claims it sexually objectified him. The advert, for an over-50s dating app, showed 58-year-old Paul Orchard wearing just braces, holding a phone with the tagline: “Pull a cracker this Christmas.” However Transport for London’s advertising agent, Exterion Media, has demanded that it be changed to feature a clothed model with a “less suggestive” tagline.’

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Daily Telegraph, 14th December 2018

Source: www.telegraph.co.uk