Unconventional trade marks are coming to an IP office near you – Technology Law Update

Posted February 2nd, 2018 in EC law, news, trade marks by sally

‘Changes to EU trade mark law are introducing new-style trade marks like motion marks, audiovisual files and holograms. The old requirement to represent all marks graphically (written words, drawings etc) is on its way out, although of course basic lettering and graphical images still remain relevant for word and logo marks.’

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Technology Law Update, 1st February 2018

Source: www.technology-law-blog.co.uk