Negative advertising harder to block, lawyers warn – The Times

Posted June 25th, 2007 in advertising, freedom of expression, news by sally

“Businesses will find it harder to protect brands from the negative effects of comparative advertising – in which one company promotes its products by drawing comparisons with rivals – after a landmark ruling this week, lawyers have warned.”

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The Times, 22nd June 2007

Source: www.timesonline.co.uk